Grow your app
on Autopilot

Marketing platform built for iOS, Android and desktop apps.

Referral Codes

Referral codes are the foundation of every campaign in WinWinKit. Short enough to remember, universal enough to work on any channel, and private by design.

Short & Memorable Codes are concise and easy to remember, making them simple to share and type in.
Universal Works across any channel - Instagram, TikTok, YouTube, podcasts, newsletters, offline.
Deterministic Code redemption is a clear, intentional action - no probabilistic attribution or fingerprinting required.
Privacy Friendly Respects user privacy by design - no cross-app tracking, cookies, or sensitive data collection involved.

Supercharge Growth

Everything you need to turn users, creators, and promotions into sustainable growth - available after a single integration.

Partner with Creators Run affiliate campaigns with influencers, bloggers, and content creators. Track performance and pay commissions automatically. Learn more
Create User-to-User Referral Programs Let your users invite friends and reward both sides. WinWinKit handles tracking, rewards, and attribution for you. Learn more
Run Sale Campaigns Create promo codes to drive limited-time offers, seasonal sales, or discounts. Learn more
WinWinKit Dashboard with Active Affiliates WinWinKit Landing Page for Affiliates to Apply

Invite & Manage Affiliates

One dashboard to recruit, track, and pay affiliates.

Reward Users

Six flexible reward types that work across affiliates, referrals, and promo codes. Configure once and use everywhere - from unlocking premium features to granting free subscriptions.

Basic Simple key based type for rewarding an access, feature or content.
Credit Reward an amount of usable credits, which essentially is virtual currency.
App Store icon
App Store Offer Codes Reward discounted or free subscriptions for new, existing, and past subscribers.
Google Play icon
Google Play Promo Codes Reward discounted or free subscriptions for new, existing, and past subscribers.
RevenueCat icon
RevenueCat Entitlement Grant an entitlement unlocking premium features or content.
RevenueCat icon
RevenueCat Offering Assign an offering, presenting users with a custom paywall or pricing.

Integrate today

A clean, straightforward integration so you can launch campaigns with ease. Native SDKs for your favorite languages.

Changelog

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The growth platform your app has been missing

Frequently Asked Questions

WinWinKit is a platform for setting up affiliate and referral marketing in iOS, Android and desktop apps. WinWinKit provides a great level of flexibility empowering you to create a setup that fits your product, business, and vision. Besides code integration, everything can be done via the dashboard with the help of just a few clicks.
Affiliate marketing is a performance-based strategy where app owners reward affiliates, such as influencers, bloggers, or even regular users, for driving user actions like app installs or in-app purchases. Unlike traditional ads, where you pay upfront, affiliate marketing ensures you only pay for results, making it cost-effective. Affiliates promote your app through their channels, like social media or blogs, using unique links or codes to track their efforts.
Referral marketing is a strategy that leverages your existing user base to acquire new users through direct recommendations. It’s based on the simple principle that people trust recommendations from friends and family more than they trust traditional advertising. For mobile apps, referral marketing involves incentivizing current users to invite their contacts to download and engage with your app, typically in exchange for rewards that benefit both parties.
We integrate with providers like RevenueCat and Stripe, ensuring accurate and timely tracking of purchases. Direct tracking via App Store and Google Play Store is on our roadmap too.
WinWinKit provides a lightweight SDK for every platform. Additionally, we are working on a completely no-code integration for the App Store apps.
There are media, influencers, and content creators in every niche. Find the most promising ones and shoot them a message with a link to accept the affiliate campaign on WinWinKit. Additionally, enable a public affiliate form where visitors, including regular users, can request to become your affiliate. You can share a link in your network and place it on your website.
Yes, affiliates have access to a dashboard. They can view their performance and earnings, referral codes, assets, and other resources that you share with them.
There are three different options available: revenue percentage, fixed fee per acquisition, and fixed fee per conversion. It is up to you which ones to choose and if you want to use one or combine them together.
Affiliates are required to provide their banking details via Stripe Connect integration, and are paid when payouts are initiated by an app owner on the WinWinKit dashboard. In most cases, earnings arrive on their Stripe Connect account instantly and then can be withdrawn to their bank account on demand or schedule, depending on the affiliate’s preference.
Affiliate earnings are tracked on a calendar month basis and there is a default 14-day holding period to account for any refunds and delays. After the holding period, you can pay affiliates during the 60-day period. This allows you to pay the affiliates after receiving proceeds from the App Store.
Yes, all campaigns are code-based and by default fully compatible with any social media, podcasts, TikTok, Instagram, and YouTube.
No. WinWinKit is based on referral codes and complex attribution is simply unnecessary. Read more about how WinWinKit solves mobile attribution in our blog post.
You can always reach us at support@winwinkit.com.