Affiliate marketing
for mobile apps

Meet a purpose-built tool for running powerful affiliate and referral campaigns.

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WinWinKit dashboard showing affiliates table

Accelerate growth of your app

All necessary tooling for running successful affiliate campaigns:

Affiliate Campaigns

Create unlimited affiliate campaigns with individual commission, duration and user rewards. Each affiliate gets access to their own dashboard with overview of their campaigns and earnings.

WinWinKit dashboard showing affiliates table

Affiliate Rewards

Reward affiliates with a commission from generated revenue or fixed amount per user or conversion.
We're working on rewards based on views on TikTok, Instagram and YouTube.

User Rewards

Configure rewards for users brought by an affiliate to make the promotion more appealing and attract more users.

WinWinKit dashboard showing rewards table

Invite Links

Invite affiliates with a direct link to accept a campaign and begin the promotion.

Accurate & Transparent

Monitor campaigns with detailed insights and assurance of data quality.
Integration with RevenueCat and Stripe

Instant Payouts

Pay your affiliates instantly with one-click confirmation.
Powered by Stripe

Public Form

Let anyone promote your app for a commission. Literally!
Have a look at Usage app's public form for affiliates.

WinWinKit dashboard showing affiliates form

Turn users into growth channel

Comprehensive tooling for launching referral programs:

Referral Programs

Create referral programs that align with your product and business. No matter how simple or complex referral program you need, likely it is already possible to build with WinWinKit.

WinWinKit dashboard showing referral programs for an app

User Rewards

Configure one or two-sided rewards for users engaging with referral. You're in full control over rewards distribution and timing.

WinWinKit dashboard showing user rewards for a referral program

Examples

A few simple use-cases of what is possible to build with WinWinKit.
More complex referral programs can be built on top of these simple concepts.

App Icon

Reward the referring user with an exclusive app icon.

Virtual Currency

Reward the invited user for downloading the app with 100 credits.

One Month Free

Reward each side with a free month of their existing or new subscription. Powered by Offer Codes.

Referral Example

Run promotions with ease

Tooling for running promotions:

Promo Codes

Create unlimited promo codes for seasonal sale, events, conferences, Black Friday.

WinWinKit dashboard showing promo codes for an app

User Rewards

Configure rewards for users claiming the promo code.

WinWinKit dashboard showing user rewards for a promo code

User Rewards

A reward represents a level of access, feature, offering, or content that a user is “rewarded” with.
WinWinKit offers six reward types for users that cover a vast range of possibilities.

Basic

Simple key based type for rewarding an access, feature or content.

Credit

Reward an amount of usable credits, which essintially is virtual currency.

App Store icon

App Store Offer Codes

Reward discounted or free subscriptions for new, existing, and past subscribers.

Google Play icon

Google Play Promo Codes

Reward discounted or free subscriptions for new, existing, and past subscribers.

RevenueCat icon

RevenueCat Entitlement

Grant an entitlement as a reward.

RevenueCat icon

RevenueCat Offering

Assign a custom offering as a reward.

Integrate today

We provide a few integration options including native SDKs and a REST API.
More options are coming shortly!

Swift SDK icon

Swift SDK

Native SDK for iOS and macOS apps.

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TypeScript SDK icon

TypeScript SDK

Lightweight SDK for JavaScript runtimes.

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Dart SDK icon

Dart SDK

Lightweight SDK for Dart and Flutter.

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REST API

Easy to use and well documented.

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Your app deserves to be talked about

Enable viral growth with seamless integration and comprehensive tooling.

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Frequently Asked Questions

WinWinKit is a platform for setting up affiliate and referral marketing in iOS, Android and desktop apps. WinWinKit provides a great level of flexibility empowering you to create a setup that fits your product, business, and vision. Besides code integration, everything can be done via the dashboard with the help of just a few clicks.
Affiliate marketing is a performance-based strategy where app owners reward affiliates, such as influencers, bloggers, or even regular users, for driving user actions like app installs or in-app purchases. Unlike traditional ads, where you pay upfront, affiliate marketing ensures you only pay for results, making it cost-effective. Affiliates promote your app through their channels, like social media or blogs, using unique links or codes to track their efforts.
Referral marketing is a strategy that leverages your existing user base to acquire new users through direct recommendations. It’s based on the simple principle that people trust recommendations from friends and family more than they trust traditional advertising. For mobile apps, referral marketing involves incentivizing current users to invite their contacts to download and engage with your app, typically in exchange for rewards that benefit both parties.
We integrate with providers like RevenueCat and Stripe, ensuring accurate and timely tracking of purchases. Direct tracking via App Store and Google Play Store is on our roadmap too.
WinWinKit provides a lightweight SDK for every platform. Additionally, we are working on a completely no-code integration for the App Store apps.
There are media, influencers, and content creators in every niche. Find the most promising ones and shoot them a message with a link to accept the affiliate campaign on WinWinKit. Additionally, enable a public affiliate form where visitors, including regular users, can request to become your affiliate. You can share a link in your network and place it on your website.
Yes, affiliates have access to a dashboard. They can view their performance and earnings, referral codes, assets, and other resources that you share with them.
There are three different options available: revenue percentage, fixed fee per acquisition, and fixed fee per conversion. It is up to you which ones to choose and if you want to use one or combine them together.
Affiliates are required to provide their banking details via Stripe Connect integration, and are paid when payouts are initiated by an app owner on the WinWinKit dashboard. In most cases, earnings arrive on their Stripe Connect account instantly and then can be withdrawn to their bank account on demand or schedule, depending on the affiliate’s preference.
Affiliate earnings are tracked on a calendar month basis and there is a default 14-day holding period to account for any refunds and delays. After the holding period, you can pay affiliates during the 60-day period. This allows you to pay the affiliates after receiving proceeds from the App Store.
Yes, all campaigns are code-based and by default fully compatible with any social media, podcasts, TikTok, Instagram, and YouTube.
No. WinWinKit is based on referral codes and complex attribution is simply unnecessary. Read more about how WinWinKit solves mobile attribution in our blog post.
You can always reach us at support@winwinkit.com.